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Archive for August 2006
"Augtomize" year-round

"Augtomize" year-round

Penk Betta 12:42:00 PM Add Comment
Penk Betta
It's hard to believe the month is already over. It seems like just yesterday when Mike Gutner first announced that August was Optimizat...
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Robert's tips for the future

Robert's tips for the future

Penk Betta 2:28:00 PM Add Comment
Penk Betta
If you've taken the time to make changes to your site over the past month, it's important to monitor their effects. Here are my top ...
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Back to school basics

Back to school basics

Penk Betta 5:03:00 PM Add Comment
Penk Betta
The �back to school� buzz is in the air, and just as it was key to organize your papers in middle school using your trusty Trapper Keeper, i...
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Optimization Month, Week 5: Putting it all together

Optimization Month, Week 5: Putting it all together

Penk Betta 4:08:00 PM Add Comment
Penk Betta
So you�ve optimized your pages and implemented our best practices. Now what? It�s time to take a look at your results and decide where to go...
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Maintenance on Saturday, August 26, at 10 am PDT

Maintenance on Saturday, August 26, at 10 am PDT

Penk Betta 5:11:00 PM Add Comment
Penk Betta
We interrupt your regularly scheduled Optimization Month posts to bring you this update: Our engineers will be performing routine system mai...
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Insight into your site

Insight into your site

Penk Betta 11:02:00 AM Add Comment
Penk Betta
We hope you've gained insight into the various tools and products Google has to offer for increasing the visibility of your site. As Boy...
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Google Analytics hearts AdSense publishers

Google Analytics hearts AdSense publishers

Penk Betta 10:33:00 AM Add Comment
Penk Betta
As an AdSense publisher, you've probably put a lot of effort into making your website the best it can be -- optimizing your ads, buildin...
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Just a click away

Just a click away

Penk Betta 10:55:00 AM Add Comment
Penk Betta
You're an AdSense publisher, and you've got great content, but you want a) more people to know about it and b) your loyal readers to...
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Be webmaster of your domain (or sub-domain)

Be webmaster of your domain (or sub-domain)

Penk Betta 5:53:00 PM Add Comment
Penk Betta
If a tree falls in the forest and no one can hear it, does it make a sound? Even more perplexing: if you have a great, content-rich website ...
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Optimization Month, Week 4: Building and understanding your audience

Optimization Month, Week 4: Building and understanding your audience

Penk Betta 10:48:00 AM Add Comment
Penk Betta
If you've been following this blog for the past three weeks, you've already seen a ton of great tools to make your site as compellin...
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Christian's Tips: Getting the most out of AdSense

Christian's Tips: Getting the most out of AdSense

Penk Betta 9:58:00 AM Add Comment
Penk Betta
I hope this week you've discovered a new feature or learned how to improve your use in a way that will benefit your site and your earnin...
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How to win advertisers and influence ad competition

How to win advertisers and influence ad competition

Penk Betta 10:43:00 AM Add Comment
Penk Betta
UPDATE: Sorry, the Onsite Advertiser Sign-up feature is no longer available . For today�s optimization tip, I'd like to focus on a site...
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Search no further than your own site

Search no further than your own site

Penk Betta 5:40:00 PM Add Comment
Penk Betta
If you haven't tried our AdSense for Search feature yet, now might just be the perfect time to put it to use -- we're pleased to an...
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Referrals around the world

Referrals around the world

Penk Betta 5:49:00 PM Add Comment
Penk Betta
Back in May, we launched our new and improved referral buttons . Now these new buttons are available for additional products and languages. ...
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Optimization Month, Week 3: The many features of AdSense

Optimization Month, Week 3: The many features of AdSense

Penk Betta 9:37:00 AM Add Comment
Penk Betta
At this point, you probably know your ads like the back of your hand. You've removed the borders, relocated them above the fold, and are...
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Phoebe's ad design tips

Phoebe's ad design tips

Penk Betta 11:14:00 AM Add Comment
Penk Betta
(Photo: Cody Ho assuming photo responsibilities for Phoebe Ho) I can understand throwing away a penny here and there, but it would be prett...
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Content is king

Content is king

Penk Betta 2:04:00 PM Add Comment
Penk Betta
You already know that AdSense works by crawling your web pages for content, then delivering ads based on that content. This means that if yo...
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Co-optimization: Learning from others to earn more

Co-optimization: Learning from others to earn more

Penk Betta 9:15:00 AM Add Comment
Penk Betta
If you've been trying out some of our Optimization Month tips on your site and wondering whether you're on the right track, you...
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Colors that make cents (and dollars)

Colors that make cents (and dollars)

Penk Betta 4:37:00 PM Add Comment
Penk Betta
Scene 1 : You walk into an elegant formal dining room done up in silk ivory at every turn. Guests attired in tuxedos and evening gowns mill ...
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Set your site on fire!

Set your site on fire!

Penk Betta 10:07:00 AM Add Comment
Penk Betta
On the AdSense team we're always talking about "hot" (good) and "cold" (bad) ad placement. I love this approach and ...
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For every optimization action, there is a user reaction

For every optimization action, there is a user reaction

Penk Betta 12:05:00 AM Add Comment
Penk Betta
You build a site to attract visitors, but the more visitors you get, the more expensive it becomes to maintain the site. So, like many other...
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Optimization Month, Week 2: Designing Your Ads

Optimization Month, Week 2: Designing Your Ads

Penk Betta 5:07:00 PM Add Comment
Penk Betta
What if I told you that by making some simple changes to your ads, you could increase your revenue tenfold? And what if I said that by makin...
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We want to meet YOU!

We want to meet YOU!

Penk Betta 1:56:00 PM Add Comment
Penk Betta
What better way to start Optimization Month off on the right foot than by having an in-person consultation? We'd like to remind you tha...
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Bryan's Tips for Testing and Tracking Optimization

Bryan's Tips for Testing and Tracking Optimization

Penk Betta 1:57:00 PM Add Comment
Penk Betta
As mentioned on Tuesday by Mike Gutner , we'll be finishing off this week with the top 3 tips for testing and tracking. This'll be a...
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The ABCs of A/B Testing

The ABCs of A/B Testing

Penk Betta 6:32:00 PM Add Comment
Penk Betta
If you�ve ever wondered how your earnings would change if you swapped a banner ad for a leaderboard or if you changed your color palette to ...
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Choosing the channel

Choosing the channel

Penk Betta 10:37:00 AM Add Comment
Penk Betta
Before you begin optimizing your pages, it�s important to have channels in place so you can track the effectiveness of any changes you make....
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'Tis the season to "Augtomize"

'Tis the season to "Augtomize"

Penk Betta 4:42:00 PM Add Comment
Penk Betta
Inspired by the launch of the new and improved Optimization Tips page , our renewed enthusiasm for helping publishers optimize their sites h...
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!???? ????? ? ?????

!???? ????? ? ?????

Penk Betta 9:56:00 AM Add Comment
Penk Betta
Since we launched AdSense for search in Bulgarian and Greek , we�ve been working hard to keep expanding our language support. That�s why we�...
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      • "Augtomize" year-round
      • Robert's tips for the future
      • Back to school basics
      • Optimization Month, Week 5: Putting it all together
      • Maintenance on Saturday, August 26, at 10 am PDT
      • Insight into your site
      • Google Analytics hearts AdSense publishers
      • Just a click away
      • Be webmaster of your domain (or sub-domain)
      • Optimization Month, Week 4: Building and understan...
      • Christian's Tips: Getting the most out of AdSense
      • How to win advertisers and influence ad competition
      • Search no further than your own site
      • Referrals around the world
      • Optimization Month, Week 3: The many features of A...
      • Phoebe's ad design tips
      • Content is king
      • Co-optimization: Learning from others to earn more
      • Colors that make cents (and dollars)
      • Set your site on fire!
      • For every optimization action, there is a user rea...
      • Optimization Month, Week 2: Designing Your Ads
      • We want to meet YOU!
      • Bryan's Tips for Testing and Tracking Optimization
      • The ABCs of A/B Testing
      • Choosing the channel
      • 'Tis the season to "Augtomize"
      • !???? ????? ? ?????
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