How to win advertisers and influence ad competition

UPDATE: Sorry, the Onsite Advertiser Sign-up feature is no longer available.

For today�s optimization tip, I'd like to focus on a site targeting feature: Onsite Advertiser Sign-up. This enables advertisers to quickly and easily target cost-per-impression (CPM) ads specifically to your site, from your site.

As a publisher, you'll be automatically opted in to Onsite Advertiser Sign-up. You can also customize the landing page advertisers will see when they click on the �Advertise on this site� link within your ad units. This is your opportunity to market your site to advertisers, so don�t settle for the default description � this won�t convince advertisers why they should site target you. Write a sharp and compelling paragraph to engage advertisers and let them know what your site�s all about.



You'll benefit when more advertisers sign up to advertise on your site, since more competition among ads means more money for you. Just remember - keep it advertiser-friendly!

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