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Archive for November 2013

Google AdSense + AdMob: A New Strategy to Improve Revenue for Gaming Apps

Penk Betta 7:15:00 AM Add Comment
Penk Betta
As the holidays approach, you can expect an increase in smartphone usage, especially in activity with gaming apps. Each year around this tim...
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Saying thanks to our AdSense Top Contributors

Penk Betta 7:34:00 AM Add Comment
Penk Betta
Last month, hundreds of Top Contributors (TCs) from around the world joined us at the Googleplex for the annual Top Contributors Summi t, in...
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Building an Audience: Making Social Media Work for You

Building an Audience: Making Social Media Work for You

Penk Betta 8:07:00 AM Add Comment
Penk Betta
Looking for a way to grow online engagement with your users? Social media is a great way for you to build an audience and increase traffic t...
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Improving the user experience with new mobile anchor ads

Penk Betta 12:16:00 PM Add Comment
Penk Betta
Over the past few months, we�ve regularly talked about the growing number of users accessing publisher content via mobile devices, and the i...
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Got an app? Increase revenue by building a website too

Penk Betta 10:34:00 AM Add Comment
Penk Betta
At some point most app developers will be faced with the question: �What�s the best way to monetize my app?�. There are many business models...
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Get the right insights quickly with the new AdSense homepage

Penk Betta 9:17:00 AM Add Comment
Penk Betta
As the first thing you see when you log into your AdSense account, your homepage is an important source of information on how your site is p...
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Tune in to our Hangouts On Air on going multi-screen

Penk Betta 9:45:00 AM Add Comment
Penk Betta
We�ve recently been sharing a lot of information about how user behavior is changing in our multi-screen world, and the importance of havin...
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Make the most of the holiday season - tune in to our e-commerce Hangout On Air

Make the most of the holiday season - tune in to our e-commerce Hangout On Air

Penk Betta 4:17:00 PM Add Comment
Penk Betta
As one of the busiest times for e-commerce publishers approaches, make sure you�re ready to optimize for a holiday bump in traffic. There�s ...
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Monetizing your mobile site

Penk Betta 9:40:00 AM Add Comment
Penk Betta
As a part of the multi-device series, we previously looked at the importance of going multi-device as well as three different structures f...
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A/B experiments for ad unit settings - the easy way

Penk Betta 8:34:00 AM Add Comment
Penk Betta
If you�re a regular blog reader, you know that we regularly emphasize the importance of testing changes to your ads to ensure they�re perfor...
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      • Google AdSense + AdMob: A New Strategy to Improve ...
      • Saying thanks to our AdSense Top Contributors
      • Building an Audience: Making Social Media Work for...
      • Improving the user experience with new mobile anch...
      • Got an app? Increase revenue by building a website...
      • Get the right insights quickly with the new AdSens...
      • Tune in to our Hangouts On Air on going multi-screen
      • Make the most of the holiday season - tune in to o...
      • Monetizing your mobile site
      • A/B experiments for ad unit settings - the easy way
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